Foundation and Powder

Understanding how to use your foundations and powders without looking heavily made up.



Foundation comes in thousands of different formulas, tones, finishes and coverage. It’s purpose is to even out and refine the look of the skin. Everyone has a self preference on what finish (matte, dewy, natural) or coverage (light, medium, full) they want. However, so many people don’t know how to apply foundation without looking ‘cakey’.

We all do it. We watch Instagram videos where artists pump foundation directly on there faces, blend it out and it looks amazing! Let me tell you now, video/camera takes away a multitude of sins, along with photo and video correcting apps. This isn’t the same in real life. That same Instagram makeup generally tends to look really textured and heavy in real life. So how do we get the balance of a flawless skin without plastering our face with foundation?

Once you have followed the steps in the Why do you love full coverage and Corrector and concealer blog, the foundation step is going to be very easy. You want to think of foundation as a thin, build-able layer of skin. You also want to take in consideration the occasion. Your foundation choice will change depending on how long you want it to last or the climate etc… But for an everyday purpose, foundation will be the least amount of product you apply on.

Tips on application:

  • Apply thin layers of the foundation rather one thick layer all in one go. This will allow you to build up slowly to get your desired coverage.
  • Don’t apply any or too much coverage on your forehead. The forehead generally isn’t a place of concern for most people. Foundation also tends to sit heavily in expression lines which can make the skin look textured throughout the day.
  • Don’t be afraid to mix different formulas of foundation and even skincare together to make your perfect colour, coverage and finish. You may even invent something better!
  • Let your corrector and concealer do all the hard work. By just wearing a thin layer of your foundation on the skin and adding corrector and concealer where you need it the most (blemishes/ hyper pigmentation) you will be able to create a light but flawless look to the skin. 

” Don’t be afraid to mix different formulas of foundation and even skincare together to make your perfect colour, coverage and finish. You may even invent something better!”

Powder (Foundation powder)

Foundation powder is going to give you coverage, unlike a setting powder. It can be used as a light coverage on the skin (mainly for an oily complexion) or for extra coverage after foundation on top of any blemishes or pigmentation. This is a perfect product to have on hand if you need to retouch small areas on the face throughout the day. 

Tips on application:

  • Use a dense stippling brush to apply as this helps to build coverage on the skin. 
  • Use a bouncing motion when applying to build coverage and a buffing motion to smooth it onto the skin.
  • Use a smaller fluffy brush to re apply throughout the day if needed. This ensures you don’t build up too much coverage.

Powder (Setting powder)

A setting powder will not give you coverage. It has a very different job. It’s purpose is to set liquid foundation onto the skin, making it stay on for longer throughout the day. A lot of setting powders will also smooth the appearance of the skin and take away any excess oils sitting on the T-zone. 

Tips on application:

  • Just apply setting powder where you can see any shiny/oily areas of the skin. It doesn’t have to go everywhere. Applying setting powder where it is not needed can lead to the skin looking dry.
  • Use a small, fluffy brush to apply. This will allow you to really concentrate on the areas that need the powder. 

I hope all these tips help you achieve a flawless complexion without looking cakey! 

Till next time…

G x

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